Yesterday I let you know that I was going to take the "31 Days To A Better Blog" challenge and I am getting more and more excited. Day 1 The task for today was to write an "elevator pitch for my blog". This was something that had been on my mind for a while, as I felt I didn't have a strong focus around what I wrote. I genuinely think I could go "toe to toe" and hold my own in a discussion on most of the issues I write about, but I wasn't providing any depth of information. We have deep experience and knowledge in HR, IT, Marketing, Relationships, Leadership, Strategy etc but I didn't want to To View More >>

The presentation by Merlin Man and John Gruber was called 149 Surprising Ways to Turbocharge Your Blog With Credibility. In reality it was a discussion about authenticity and how you blog. It brought into focus what I've been thinking about for the last couple of months and made me realise what I have been trying to deny for a while now. That is that blogging is probably the most difficult thing I have ever done. I'm used to being successful, but blogging hurts I've had a blessed life. By blessed I mean we worked like crap to provide a great product, have awesome experiences and try like hell To View More >>

I found myself in trouble on Twitter this morning ... ok "in trouble" might be a bit strong, but a tweet I received did make me realise something I was doing was causing offence and of course don't want to do that. In my "Direct Messages" (inbox) I received the following tweet. At first I thought #DM meant "Deep and Meaningful" ... what no deep and meaningful conversation?, what a weird thing to say ... but then I realised more seriously that they meant "Direct Messages". So what happened, and why is this important? juhasaarinen seems like a pretty cool person. Certainly they have an interesting To View More >>

  I asked a few friends, colleagues and my family a weird question, which was ... What do you think I am an "expert in"? What I was curious about was, how do people perceive me? What did they think I was an expert in, and where do I add value? I've long been the 'go to guy' when you have an IT problem you can't beat. My knowledge is both deep and wide and when you combine that with my ability to quickly research, while looking at the big picture and delving into the detail there aren't mainly small to medium size IT issues I can't resolve. Not trying to big note, but it has always been my To View More >>

In business there are no magic bullets, but this idea is so powerful it certainly feels like magic. I ran into an old friend yesterday, and it reminded me of a series of seminars I ran a few years ago that contained a section on how to increase profits. Especially when times are tough, it's great to be able to break things down into some simple rules that allow you to know where to focus, so I'll share this very simple but powerful idea with you now. Gross Profit is calculated on an "averaged basis" as: (Total number of clients x Average number of visits per year x Average sale x Average margin) To View More >>